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Customer Service Training Classes:

Our customer service class teaches by doing with less than 15% lecture and 85% hands on activities. Participants learn by Doing and not by being told. Exercises are practical, realistic, fun and are skill based.

To maximize your customer service teams effectiveness we suggest our custom, private customer service classes offered in house at the location of your choice, usually in groups of 6 or more.

Contact us for a free consultation on how we can best service your training needs in a customer service training class customized for you!

Class Objectives:

In our Exceptional Customer Service one-day class participants will:

  • Understand how to handle inquiries and/or complaints in ways that create improved, lasting relationships with your customers or clients.
  • Learn to promote positive "chemistry" between your company and your clients by recognizing and responding to the needs of each individual.
  • Learn how to handle doubt, misunderstandings, and objections.
  • Acquire techniques for seeing issues from clients' perspectives, creating value-adding options for clients, and making sure clients recognize the added value they are getting.
  • Learn how to gain agreement from clients and reinforce mutually satisfying long-term relationships.

Customer Service Training:
Customer Service Skills Training: The New Marketing Craze?

It's a sentiment that many share, "Marketing is the promise one makes in order to get another person to buy something." And, in the land of Home Improvement, there is marketing aplenty. "Buy 3 Windows, Get 1 FREE!" Or, "Call TODAY and we'll double your tax credit!" And my favorite: "Buy your sunroom NOW and enjoy your FREE wicker furniture set TODAY!" Seriously... wicker?

However, in this down economy, less and less conventional marketing can be afforded due to declining revenues. Consequently, the buzz phrase "Customer service is the new marketing" has found a foothold in many business conversations.

And customer service is completely plausible as a new marketing tactic. Talk is cheap, and no marketer would argue that word of mouth referrals are not a thing to be highly coveted. After all, lead cost is nominal, perhaps a small referral fee to the referrer... Plus, the probability of converting a sale is much better than, say, a Yellow Page prospect.

But does all of this honestly mean that customer service is the NEW marketing? Perhaps when the glitz of TV spots and the glam of magazine spreads are gone, some businesses are only left with the option of re-dedicating themselves to the ideal of treating a customer the right way and giving outstanding customer service. Is customer service offered now, too little too late?

I maintain that a down economy is only part of the reason some companies are currently on hard times. It's the very lack of customer service that has been the primary force for many a downturn. Solid companies with ethical practices and wonderful customer service are still thriving and marketing even in these uncertain times.

Same-day-only discounts and other high pressure sales gimmicks are usually the harbingers of what is to come after signing a contract with an unscrupulous home improvement outfit. Poor communication, delays in installation and lack of proper customer service after the sale are certain to follow.

Therefore, it's prudent to inspect all details from the very onset. Request all warranties in writing. Inspect every aspect of the itemized contract (accept nothing scrawled on the back of a business card). And don't be sheepish about requesting customer referrals who can speak on the contractor's behalf.

Customer Service is the new marketing? On the contrary, customer service is the very fundamental aspect of marketing... nothing new about it.

Source: Jonathan W. Wells: link

Article Content: Customer Service Skills Training

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